Build a Book

Writing Coaching Group

 

 

Have you reached your capacity to help people?

You see the need in the students you teach. The people you coach. The statistics you read.

But you don’t have the time to help everyone.

And they don’t have the money to hire you.

If only you could help them overcome those hurdles.

 

What if you wrote a book?

I know—you’re busy! You consult, teach, coach, care for others, and do many other jobs.

It’s hard enough to keep up with your work and create content for your newsletter, social media, or Substack. Why would you write a book?

Because a book is a unique tool. It’s an attractive, affordable container packed with powerful information. People can tuck it in their backpack, read it on the train, and pass it on to friends.

 

Books have a big impact:

They have concrete benefits. They will:

• Boost your credibility.
• Help you build trust with readers.
• Strengthen your brand.
• Capture media attention.
• Increase your income.

 

But there’s a catch!

A bad book can’t do any of these things. You need a good book, one that resonates with your readers.

Say what? Maybe you’re thinking, “Not only do I have to write a book, but it must be GOOD?”

Yup. A good book will:

+Focus on a hot topic with multiple hooks to draw in your reader. In Braiding Sweetgrass, Robin Wall Kimmerer braids together multiple strands: experiences connecting with nature, botany, Native American myths and stories, and her own experience.

+Be organized in a way that resonates with your audience. In How to Keep House While Drowning, K. C. Davis presents her information in short, simple chapters to support frazzled readers.

+Be marketable. Your book needs to appeal to a group of people you can define and quantify. In 2003, at the beginning of the internet age, Seth Godin wrote Purple Cow: Transform Your Business by Being Remarkable to people frustrated by finding marketing challenging. As an entrepreneur he knew all too well how difficult the market could be.

That seems like a lot. Especially when you’re already overwhelmed.

 

I can help!

That’s why you need an expert guide to take you through the process.

I’m a professional certified coach, with extra training as an ADHD coach, and I’m the author and editor of many books. Here are just some of my credentials:

• I’ve written many successful books that resonate with readers.
• I’ve been used my existing content and turned them into chapters of my books for years.
• I’ve edited dozens of books by expert leaders and worked as a managing editor of a periodical for 25 years.
• I’ve read 100+ books a year for 30 years.
• I’ve coached hundreds of leaders, professors, consultants, and business owners through the writing process.

 

What does Build a Book include?

You’ll get six sessions, during which you will create the building blocks for your book. You’ll also get a copy of my new workbook, Build a Book: Designing a Nonfiction Book that Wows Readers. Here’s what the class sessions will cover:

Week 1: Discover Your Why and Mine Your Life for Ideas

Homework: Evaluate Your Idea

Week 2: Evaluate Your Idea and Create Your Book Hook

Homework: Test Market Your Idea

Week 3: Review Your Test Marketing Results and Explore Topic Map

Homework: Create Your Topic Map

Week 4: Review Your Topic Map and Discuss What Makes a Book Marketable

Homework: Evaluate and Choose Book Structure Templates

Week 5: Evaluate Book Structures and Discuss Chapter Structures

Homework: Develop Chapter Structure

Week 6: Making it Happen: Create Writing Calendar

 

Are you ready to get started?

This training is designed to help you choose a book idea, design a book template, and create a writing schedule. If you’re not sure about the class, contact Rochelle for a consultation: https://writenowcoach.com/consultation/

 

When and Where

The class will be held on Mondays at 4:00 PM CT (Think Chicago). Each session will take about 75 minutes.

Monday, March 30, 2026

Monday, April 14, 2026

Monday, April 27, 2026

Monday, May 4, 2026

Monday, May 18, 2026

Monday, June 1, 2026

 

Sign up now!

BONUS: Sign up before March 10 and receive a complimentary 30-minute coaching session.

 

PROGRAM LEVELS & DETAILS:

The class is available at three affordable levels.

Book-Building Program: Tier Comparison

 

Build the Foundation Level

This level gives you everything you need to make meaningful, measurable progress on your book. You’ll move from idea to structure in six guided sessions and walk away with clarity, confidence, and a repeatable system. It includes a copy of Build a Book: Designing a Nonfiction Book that Wows Readers.

Perfect for:
Writers who want a clear roadmap and weekly accountability from a proven process

• 6 group coaching calls (75 minutes)
• Weekly group emails from the coach

Full Fee: $597     |     Two payments of $300

Payment Options:

Full Fee: $597

2 Payments of $300

 

Build and Write Level

This level pairs the full course with ongoing writing support through Show Up & Write sessions, giving you built-in accountability and protected time to draft and refine your ideas. You won’t just plan the book—you’ll start writing it while getting community momentum and structure.

Perfect for:
Writers who want both a plan and a consistent writing practice so they leave with real pages, not just intentions.

Build + Write Level members get everything in the Build level plus:

• Membership in Show Up and Write (3 co-writing sessions a week)
• One 1-1 30-minute coaching session

Full Fee: $797     |     Two payments of $400

Payment Options:

Full Fee: $797

2 Payments of $400

 

Book Builder Intensive

This level offers the deepest support. In addition to the full course and SUW sessions, you receive:

• Two 1:1 coaching sessions—one at the beginning to shape your idea and one at the end to refine your plan

• Professional evaluation of 25 pages of your manuscript or planning materials

You get personalized feedback, strategic clarity, and expert support tailored to your voice, your market, and your goals.

Perfect for:
Writers who want expert guidance, personalized attention, and a fast track to a polished, publishable book plan.

Book Builder Intensive participants get everything from the first two levels PLUS:

• Two 45-minute one-on-one private sessions with the coach
• Evaluation of 25 pages of material

Full Fee: $1397    |     Two payments of $700

Payment Options:

Full Fee: $1397

2 Payments of $700